Water IO launch campaign
Branding / Identity / Video Content
About
Water.io is an IOT smart bottle, that helps people conserve water. The App offers users the ability to track their water usage and compare it to their local water-usage average. The goal of Water.io is to provide people with the tools they need to become more conscious of their water consumption and to help them reduce their water usage.
Challenge
Create a brand identity for a premium product that will educate different target audiences about the usage of a smart water bottle.
Solution
Water IO makes you drink! a brand strategy that gives all the benefits of drinking water and the importance of water IO in encouraging drinking.
